LIFEbaby is the first children's lifestyle store to specialise in designer mini-furniture and chic fashion. LIFEbaby's distinctive products have an added New Asian sophistication targeted at fashion-savvy parents.
Our success is deeply rooted on the foundations laid out below.
Proven Market
LIFEbaby's target market is made up of professionals, managers, executives and businessmen (PMEBs) who have the spending power and are more than willing to give nothing but the best to their Little Ones.
The demand for trendy and uniquely different apparel and furniture for children is set to rise with the increasing affluence of young parents and declining birth rates, making children the princes and princesses of the household.
Unique In-House Designs
Our sights are set on being the design powerhouse for cool little people. With an award-winning design team, LIFEbaby prides itself in being able to create unique collections that appeal to both parents and their kids!
Exciting Variety of Innovative Products
With our unique position as a kid's lifestyle store, LIFEbaby offers a wide array of interesting products ranging from fashion apparel and accessories, to furniture and interior accessories, books, music and toys - all things centered on the lifestyle needs of cool little people.
High Growth Potential in Both the East and the West Our New Asian focus stems from our design flair and our strength in marketing and branding. Our ability to fuse the East and the West in our products and marketing approach makes our brand appealing across cultures and borders. With our international outlook and concept, there is high growth potential for our brand across the globe.
What We Offer
Established Retail Concept, Corporate Identity & Image
Leverage on LIFEbaby's proven lifestyle-centric retail concept and gain access to our distinctive trademarks, corporate image and accumulated goodwill.
Innovative Products
Receive supplies of LIFEbaby's exclusive products, which are developed by talented award wining in-house designers and uniquely branded under the 'LIFEbaby' name.
Continuous Product Research & Development
Gain from LIFEbaby's continuous trend-spotting efforts through regular surveys of the global fashion markets to source and create innovative and up-to-date products.
Comprehensive Initial Training
Receive comprehensive training on essential areas of outlet operations, such as Point-of-Sales training, product knowledge, customer service, sales techniques, inventory management, etc.
Access to Start-up and Ongoing Support
Learn from LIFEbaby's experience through advice & support for your set-up, in areas such as site selection, outlet construction, official launch preparation, on-site training, etc.
Not only will you receive detailed interior design plans for pilot outlets in your territory, the LIFEbaby team will also provide you with on-going training and visit you to review your franchise business, assist in problem-solving and render advice on operations.
Knowledge Transfers
Receive comprehensive operation manuals incorporating proven operating systems and processes.
Creative Advertising & Promotion
Leverage on our strengths in marketing and branding throughout the LIFEbaby network and receive samples of brochures, leaflets, posters, advertisements and other A&P materials initiated by LIFEbaby.
Simply download, complete and return our franchise enquiry form, and we will be in touch with you shortly.
