Our Success Story
LIFEbaby is the first children's lifestyle store to specialise in designer mini-furniture and chic fashion. LIFEbaby's distinctive products have an added New Asian sophistication targeted at fashion-savvy parents.
Our success is deeply rooted on the foundations laid out below.
Proven Market
LIFEbaby's target market is made up of professionals, managers, executives and businessmen (PMEBs) who have the spending power and are more than willing to give nothing but the best to their Little Ones.
The demand for trendy and uniquely different apparel and furniture for children is set to rise with the increasing affluence of young parents and declining birth rates, making children the princes and princesses of the household.
Unique In-House Designs
Our sights are set on being the design powerhouse for cool little people. With an award-winning design team, LIFEbaby prides itself in being able to create unique collections that appeal to both parents and their kids!
Exciting Variety of Innovative Products
With our unique position as a kid's lifestyle store, LIFEbaby offers a wide array of interesting products ranging from fashion apparel and accessories, to furniture and interior accessories, books, music and toys - all things centered on the lifestyle needs of cool little people.
High Growth Potential in Both the East and the West Our New Asian focus stems from our design flair and our strength in marketing and branding. Our ability to fuse the East and the West in our products and marketing approach makes our brand appealing across cultures and borders. With our international outlook and concept, there is high growth potential for our brand across the globe.
More on our franchise plans
Our Success Story
You may email us your completed franchise enquiry form, and/or any additional questions you may have to franchise@lifebaby.com. We'll be happy to assist you on your first steps to becoming a LIFEbaby franchisee!
